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  • "When it comes to social media Alan is extremely knowledgeable, easy to get on with and it was a pleasure to work with him. He is one of life’s good guys. Nothing is too much trouble for him. He listens to your social media challenges and gives you strategies and tools that work."
    Maureen Sharphouse
    Coach, Speaker, Mentor
  • “Chat Marketing have helped steer us through the bewildering array of Social Networking opportunities and have shown us how to get the most out of this medium from a business point of view. Alan is easy to work with, a good listener who delivers excellent results.”
    David Adams
    Adams Law
  • “I've just attended Chat Marketing's "Twitter4Business" workshop this morning. What an excellent and informative event. I would highly recommend Alan and Chat Marketing to any business looking to get started in the bewildering world of social media. Many thanks Alan.”
    Andy Perkins
    F8 Venues
  • How To Increase Your Influence Online

    Trust and credibility are vital ingredients of an effective social media presence. Without these you may be spinning your wheels and finding it difficult to gain traction. A great way to build trust and credibility with your community online is through a process known as ‘Social Influencing’. ‘Social Influencing’ is where you regularly share valuable content through your social media…

    6 Oct 2016
    Alan Martin
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  • How Not to Advertise on Facebook

    I recently saw an advert in my Facebook newsfeed for an E-book that promised 34 time-tested email templates including the exact 2 email templates that were responsible for over 50% of all the author’s sales, and the 14 email templates that his company use to launch their own products and services, double their click-through rates…

    5 Oct 2016
    Alan Martin
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  • Responding to Customer Comments Using Social Media

    How quickly do you respond to customer messages on Facebook? Would it surprise you to learn that 42% of your potential customers expect a response within an hour? A mistake that some businesses make is to use social media only to broadcast their messages, with very little attempt made to respond to customer comments. At best…

    4 Oct 2016
    Alan Martin
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  • How To Build Trust On Social Media

    One of the mistakes I see in social media is that marketers target their sales messages, both organic and paid, at people who don’t have a strong enough relationship with them, and then wonder why they don’t buy. It’s a bit like going into a bar and asking a stranger to marry you, before you have even dated…

    3 Oct 2016
    Alan Martin
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  • Getting Started With Email Marketing: From Fans to Customers

    Are you making money from your social media marketing? Are you posting regularly but not seeing the results that you expected? In this article I am going to explain how to set up an email based social selling system, that you can use to move your fans from content consumers to paying customers. You’ve Got to…

    2 Oct 2016
    Alan Martin
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  • How Often Should I Post On SocIal Media?

    In this article I am going to be talking about how often you should post/tweet etc and how you go about scheduling your social media updates so that they reach your audience at the most appropriate time for them. One of my ninja time-management tips, when it comes to social media, is to pick a day…

    1 Oct 2016
    Alan Martin
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  • What Content Works Best on Social Media?

    In this article I am going to be sharing some tips on the type of content that you should be regularly sharing with your online communities. This is probably the second most common question I am asked, behind “How do I grow my fanbase on {insert name social network}?” and it is a very good question!…

    30 Sep 2016
    Alan Martin
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  • Creating a Vanity URL For Your Facebook Page

    Facebook allows page owners and Admins to create a shortened version of their URL for marketing and aesthetic purposes. Unless you were given the option to set up a custom URL when you first created your Facebook business Page (see image below), the URL you are automatically issued with is very long and usually consists of a…

    29 Sep 2016
    Alan Martin
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  • How to Choose the Best Social Media Platform

    One of the most common questions I get asked is, “what social networks should I be using to reach my customers?” The answer to that question is entirely dependant on who your ideal customer is. Once you have identified your ideal customer you will need to find out what social media platforms they are active on, so…

    29 Sep 2016
    Alan Martin
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  • Everyone is Not Your Customer

    One of the biggest mistakes you can make in your business is to assume that everyone is your customer. As Virginia Muzquiz so aptly put it, “If you market to everyone as a prospect, you’ll get no one as a client“. The first thing you need to do is get really clear on who your…

    28 Sep 2016
    Alan Martin
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